Tuesday, August 25, 2026 at 12:00 PM ET
Management by Design
A 60-minute live session with Dustin Campbell on the system that lets a company run on process instead of the owner's constant attention.
Virtual
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The business grew, and somewhere along the way it became you. Every real decision routes through your office. Every fire needs your hand on it. You take a week off and come back to a pile only you can sort.
That isn't a discipline problem or a hiring problem. It's a design problem, and most owners have never been shown how to fix it.
It's not about working harder. It's about designing the work.
Most companies run on the owner's memory and instincts. That works until it doesn't, usually right when you want to scale, sell, or step back.
Management by Design treats your company like a system. Clear expectations. Defined processes. Rhythms that keep the business on track without you in every decision.
In this session, Dustin Campbell will walk through the system David Friedman built to run a company on process instead of heroics, and where to start applying it in yours.
What you'll take away
- Why most owners are the bottleneck in their own business and can't see it.
- The difference between a company that runs on you and one that runs on process.
- How to turn what's in your head into systems your team can actually follow.
- The management rhythms that keep the business on track without you in every decision.
- Where to start when everything feels like it depends on you.
- What changes when the company can run a great day without the owner in the room.